IN THE WORLD OF PUBLICITY…
PRINT IS KING
No one can deny the power of the print media. With over 137 million Americans regularly reading a daily newspaper and more than 31,000 publications ranging from antiques to zoology, print media really holds mass appeal as a key source of entertainment and information.
What EMSI offers in terms of a national print campaign is designed to get the broadest coverage as possible:
EMSI will write a compelling news-ready article about your topic. The article will include quotes from you that tie into the current news climate (when possible) and will mention the release of your book, product or service as part of its newsworthiness.
EMSI will develop a customized database of journalists at daily and weekly newspapers, regional and national magazines, industry publications and association newsletters that are relevant to your target audience.
In addition to the above, EMSI will also broadly distribute the article to internet news websites used by news journalists for story research and to article banks on the internet.
We will follow up with every journalist who expresses an interest in your topic and requests information or a phone interview with you.
We will provide a clipping service and will send you copies of all newspaper and magazine clippings we receive from our efforts.
Every newspaper piece, side bar, magazine article or simple mention can be used to fuel more and more interest from the media. The value of a portfolio with current press clippings is immeasurable when trying to get the attention of journalists at major magazines or Senior Producers of national TV shows.
If you are interested in getting first class publicity with ZERO financial risk, contact us today for a free Media Consultation. Call us toll free on 1-800-881-7342 or click here so we can get your book, product or service the local and national media attention it deserves! |